hola! from
Hi, I'm Flor, a Senior UX Designer based in Uruguay. I help teams transform complex business problems into intuitive product experiences. For the past years I've worked on SaaS products, partnering with product managers, engineers, and stakeholders from discovery through delivery.
Things I'm good at
Turning ambiguous problems into clear product directions
Leading discovery and defining requirements with stakeholders
Translating research insights into product decisions
Balancing user needs, business goals, and technical constraints
Creating scalable solutions rather than one-off screens
Collaborating with product managers and engineers from concept to release